The basic value of 78rpm records in New Zealand


These records have collector interest for the reasons noted. If you have ones like this, well done.

Obscure Italian tenor on rare Australian label of the 1920s. Similar vintage Australian labels include Arcadia, Beeda, Bon Marché, Clifford, Golden Tongue, Kismet and Regent.

English Winner record relabelled for sale in Australia, just after WW1.

The first commercial recordings made in New Zealand in 1927, then pressed in Australia. Most were released with Maori themed-labels like this, or showing either a Maori chief or maiden (on Parlophone). Even better if it has its original illustrated sleeve.

An Elvis classic!  Note there are still plenty of Elvis 78s around, so condition is very important. 

The Paul Whiteman “potato-head” label. His band featured some famous soloists, including Bix Beiderbecke.

A local lacquer disc with advertisements for Cadbury chocolate, intended for radio play. A slice of local history.

The Herald (and a similar deep red Minstrel) label were the first records produced especially for New Zealand. Imported into Christchurch just prior to WW1. Let me know if you find one of these!

Before Nipper became the logo for The Gramophone Co in 1909, their labels looked like this. They are usually black, but red is even better.

A 5½” kiddie’s record, with a very collectible label.

A late period 78 record – many skiffle items appeared on vinyl 78s, not shellac.

An early period, low volume, US recording.

Made in Britain for export to Australia, like Beta, this is a relabelled Winner.

Many rare and collectible classical vocalists appeared on the Fonotipia label. They often have interesting copyright stamps too.

Early etched-label records are usually very interesting, and this early Pathé from France is no exception.

A classic slice of early Rock & Roll.

…and another.

In the 1950’s Australia had a thriving local Jazz scene, with quite a few boutique labels, like Bill Miller’s Ampersand.

And William Holyoak’s Memphis. Others worth finding are XX, JazzArt and Swaggie. 

 Coronet NZ pressing zombie jamboree

US Vogue Picture disk.  French Saturne and UK Saturn are
similar, but even rarer.
New Zealand 1956 pressing by Philips Electrical Industries with calypso song Zombie Jamboree by King Flash.

English Vogue with jazz - Art Hodes & Sidney Bechet.

Very early Gramophone Concert Record, 1900-01, with late- Victorian era comic Dan Leno.  Early English music hall artists are sought-after.

Very interesting US blues singer on US Decca.
And again on US OKEH.  Many interesting things can be found on OKEH.

Dr Clayton's Buddy  is Negro blues singer Sunnyland Slim.
DECCA Jazz series is worth looking out for.

JazzMan is a 1950s UK reissue series, low volume.
UK Melodisc's are generally interesting.

A low volume Austalian label, often with local Jazz.
A pre-1910 12" UK Columbia, with a less common opera singer.  
Paramount 12095

Vocal blues on US Paramount are highly sought after.
Most are well-worn however.
Brown-wax US Vocalion also had very collectable "race records".
Britannic 78rpm
Delta was a very low volume record producer in London in the late 1940s, specialising in jazz.
  Another pre-WW1 UK record with a famous music hall artist.  And a very attractive label.

New Zealand's most valuable 78rpm record?

RCA New Zealand issued some Elvis recordings in special picture sleeves, in pink (Love Me Tender) and green (Blue Suede Shoes and Shake, Rattle & Roll) and blue (Don't Be Cruel). It is thought that only in New Zealand were some 78rpm Elvis records issued in picture sleeves, hence their collectability.

The records themselves are common enough in E condition, and go for around $20-$30.  However, very few sleeves have survived (most being issued the generic RCA sleeves).

A green-sleeved Blue Suede Shoes sold on ebay in November 2011 for USD770! (, however an identical one failed to raise a bid on Trademe in June 2013 at NZD550.

NZ Elvis RCA pink picture sleeve